South Bronx United held its third annual Literacy Day on Saturday, May 4th at Macomb’s Dam Field across from Yankee Stadium. The event was held to promote literacy through spreading the joy of reading among community children.

This year’s was the biggest event yet!  Over a thousand books were collected and given out for free to children and families.  Books were generously donated by Sole Books/Wild Soccer Bunch Inc., Kiwi Magazine, the New York Public Library-Mott Haven Branch, as well as a number of individuals.  Reading circles throughout the day for all ages prior to their soccer games.  High school students from South Bronx United travel soccer teams assisted coaches in leading reading groups for children ages 4-10.  Sole Books’s donations from its Wild Soccer Bunch series were featured in the readings this year.  Featured books from previous years included Jolly Blast: A Supergalactic Soccer Adventure, by Jeffrey Eagle, and Winner’s Never Quit, by Mia Hamm.   This year, older players also participated in reading groups.  They read Mia Hamm’s o for the Goal: A Champion’s Guide to Winning in Soccer and Life” as well as opinion articles covering the recent Champions League semifinal results.  Though reading about Barca’s loss was painful for loyal fans, it engaged many players in reading through their love of soccer.

Literacy Inc. was also on hand to promote literacy. They offered information on their programs and services, provided reading materials and resources, and held reading and crafts circles the children could get involved in. Raffles gave lucky winners cool prizes such as Bronx zoo tickets and the Wild Soccer Bunch books.

Overall, the event was a huge success with children enjoying reading on the field and taking home more books to read. Special thanks to all the donors and volunteers that made our event a success!  Contact us to make contributions for next year’s event.